DSP Overview
The DSP Overview table details advertiser spend, impressions and sites related to the DSP purchase channel.
Click the Advertiser Spend tab to view daily or monthly advertiser spends on inventory bought through this DSP.
The Impressions tab details the number of daily or monthly impressions purchased through this DSP.
Click the Sites per Day(or Month) tab to view the number of publisher sites that have sold inventory through this partnership.
Hover your mouse over a specific point on the graph to view detailed spend, impression or site figures.
Top Advertisers for [DSP]
The Top Advertisers for [DSP] table highlights the top 500 advertisers who have bought the most impressions through this service. If you wish to view more than 500 advertisers, contact support@sensortower.com for assistance.
To search for a specific advertiser, enter the advertiser name in the search bar located above the “Impressions” column.
To reverse your table ranking order, click the down arrow located in the “Advertiser”, “Spend” or “Impressions” column. Click the up arrow to undo.
Hover over the icons in the “Devices” column to view the device formats each advertiser ran ads on via the use of this DSP.
Show Details
Click the “Show Details” icon to the right of each advertiser to view up to 500 of the top creatives the advertiser ran through the use of this service.
Listed below the top creatives, are the Ad Paths for each ad served via the DSP.
Top Sites for [DSP]
The Top Sites for [DSP] table highlights the top 500 sites with the highest number of impressions served by this DSP.
To search for a specific site, enter the name in the search bar located above the “Impressions” column.
To reverse your table ranking order, click the down arrow located in the “Site”, “Spend” or “Impressions” column. Click the up arrow to undo.
Hover over the icons in the “Devices” column to view the device formats each site ran ads on via the use of this DSP.
Click “Show Details” next to the site name to view a list of Ad Paths. These Ad Paths demonstrate the path by which the top site’s inventory was bought by an advertiser by way of this DSP.