DSP Overview
The DSP Overview table details advertiser spend, impressions and sites related to the DSP purchase channel. Data will be shown per day or per month, depending on the date range selected.
- Click the Advertiser Spend tab to view daily or monthly advertiser spends accumulated through the selling of inventory via this DSP.
- The Impressions tab details the number of daily or monthly impressions served through this DSP.
- Click the Publishers tab to view the number of publisher sites serving impressions through this partnership.
Hover your mouse over a specific point on the graph to view detailed spend, impression or publisher figures.
Top Advertisers for [DSP]
The Top Advertisers for [DSP] table highlights the top 500 advertisers who have bought the most impressions through this service.
The top 500 results are shown in the platform; Export to Excel to see the top 1,000. If you wish to see more than 1,000 results, please reach out to support@sensortower.com.
- To search for a specific publisher, enter its name in the search bar located above the Impressions column.
- You can sort the data in ascending or descending order by selecting the sort option located in the header row of the Publisher, Advertiser Spend, or Advertiser Impressions columns.
- Hover over the icons in the Devices column to view the device formats serving impressions via this DSP.
- Click Show Details next to the publisher's name to view a list of Ad Paths. These Ad Paths demonstrate the path by which the top publisher's inventory was sold to an advertiser by way of this DSP.
Top Publishers for [DSP]
The Top Publishers for [DSP] table highlights the top 500 publishers with the highest number of impressions served by this DSP.
- To search for a specific publisher, enter its name in the search bar located above the Impressions column.
- You can sort the data in ascending or descending order by selecting the sort option located in the header row of the Publisher, Advertiser Spend, or Advertiser Impressions columns.
- Hover over the icons in the Devices column to view the device formats serving impressions via this DSP.
- Click Show Details next to the publisher's name to view a list of Ad Paths. These Ad Paths demonstrate the path by which the top publisher's inventory was sold to an advertiser by way of this DSP.